Conversations with two of the best

Purpose – To share the experience of two library fund‐raisers with other development officers. Design/methodology/approach – Uses interviews with two successful academic library fund‐raisers to have them share what they have learned. Findings – Raising funds for any institution can be one of both the hardest and the most rewarding jobs one can do. It requires a lot of personal attention and patience. Originality/value – Identifies five key elements that should be a part of any successful development officer's job.