Coopetitive innovation alliance performance : alliance competence, alliance's market orientation, and relational governance
Pelin Bicen, Shelby D. Hunt, Sreedhar Madhavaram
| Year of publication: |
2021
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|---|---|
| Authors: | Bicen, Pelin ; Hunt, Shelby D. ; Madhavaram, Sreedhar |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 123.2021, p. 23-31
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| Subject: | Alliance competence | Alliance performance | Alliance’s market orientation | Coopetition | Relational governance | Social contract theory | Strategische Allianz | Strategic alliance | Koopetition | Unternehmenskooperation | Inter-firm cooperation | Marketingmanagement | Marketing management | Kompetenz | Competence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2020.09.040 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012430462