Coordinating internet sales with other channels : a performance measurement model
Andreas Pinterits
| Year of publication: |
2008 ; 1. ed.
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|---|---|
| Authors: | Pinterits, Andreas |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Mehrgleisiger Vertrieb | Electronic Commerce | Leistungsmessung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | XX, 190 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Zugl.: Wien, Wirtschaftsuniv., Diss., 2007 |
| ISBN: | 978-3-8349-0845-2 ; 3-8349-0845-2 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: |
Persistent link: https://www.econbiz.de/10004947986