Coordinating sales management with product-market requirements
David R. Rink and H. Robert Dodge
| Year of publication: |
1980
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|---|---|
| Authors: | Rink, David R. ; Dodge, H. Robert |
| Published in: |
Der Markt : international journal of marketing. - Wien : Österr. Ges. für Absatzwirtschaft, ISSN 0025-3863, ZDB-ID 2063724. - Vol. 19.1980, 4, p. 138-145
|