CORPORATE IMAGE - Taboo Scenarios: How To Think about the Unthinkable
| Year of publication: |
2012
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|---|---|
| Authors: | Schoemaker, Paul J H ; Tetlock, Philip E |
| Published in: |
California management review : CMR. - Berkeley, Calif. : Haas School of Business, University of California, ISSN 0008-1256, ZDB-ID 2229304. - Vol. 54.2012, 2, p. 5-25
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