Corporate social "irresponsibility" : are consumers’ biases in attribution of blame helping companies in product-harm crises involving hybrid products?
Sergio W. Carvalho; Etayankara Muralidharan; Hari Bapuji
| Year of publication: |
2015
|
|---|---|
| Authors: | Carvalho, Sergio W. ; Muralidharan, Etayankara ; Bapuji, Hari |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 130.2015, 3, p. 651-663
|
| Subject: | Product recall | Attribution of blame | Brand familiarity | Hybrid products | Produkthaftung | Product liability | Konsumentenverhalten | Consumer behaviour | Markenimage | Brand image | Corporate Social Responsibility | Corporate social responsibility | Produktsicherheit | Product safety | Produktqualität | Product quality | Markenartikel | Brand | Beschwerdemanagement | Complaint management | Markenführung | Brand management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011340207