Corporate social responsibility as a determinant of consumer loyalty : an examination of ethical standard, satisfaction, and trust
Eunil Park, Ki Joon Kim, Sang Jib Kwon
| Year of publication: |
July 2017
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|---|---|
| Authors: | Park, Eunil ; Kim, Ki Joon ; Kwon, Sang Jib |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 76.2017, p. 8-13
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| Subject: | Corporate social responsibility | Consumer loyalty | Satisfaction | Trust | Corporate Social Responsibility | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Unternehmensethik | Business ethics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2017.02.017 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011712545