Corporate social responsibility in European countries : the keystones of the concept and intercultural connotations

The article presents research results concerning CSR-related criteria of managerial decision-making and their level of importance from the perspective of students of technically and business oriented study programs across seven European countries. The first part of the article deals with selected influential theoretical and methodological considerations in regard to CSR. The application part focuses firstly on a brief international comparison of results, and secondly on the specification of keystones of the CSR concept, which followed from an exploratory factor analysis. Moreover, cultural dimensions significantly associated with the CSR-related criteria in managerial decisionmaking are being identified.