Country of origin and ethnocentrism in the context of lateral, upward and downward migration
Year of publication: |
2017
|
---|---|
Authors: | Zolfagharian, Mohammadali ; Saldivar, Roberto ; Braun, Jakob |
Published in: |
International marketing review. - Bingley : Emerald Publishing Limited, ISSN 0265-1335, ZDB-ID 859767-4. - Vol. 34.2017, 2, p. 330-352
|
Subject: | Country of origin | International marketing | Ethnocentrism | Immigrant | Migration pattern | Internationale Migration | International migration | Nationalkultur | National culture | Herkunftsbezeichnung | Designation of origin | Migranten | Migrants | Konsumentenverhalten | Consumer behaviour | Ursprungsregeln | Rules of origin | Internationales Marketing | Kulturelle Identität | Cultural identity |
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