COVID-19 vaccines and anti-consumption : understanding anti-vaxxers hesitancy
Year of publication: |
2022
|
---|---|
Authors: | Chaney, Damien ; Lee, Michael S. W. |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 4, p. 741-754
|
Subject: | anti-consumption | anti-vaccination | branding | country of origin | COVID-19 | vaccine hesitancy | Coronavirus | Impfung | Vaccination | Markenführung | Brand management | Konsumentenboykott | Consumer boycott | Arzneimittel | Pharmaceuticals | Herkunftsbezeichnung | Designation of origin | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour |
-
Suhud, Usep, (2021)
-
Modeling the effects of an international crisis on brand equity
Maher, Amro A., (2014)
-
Prepurchase determinants of brand avoidance : the moderating role of country-of-origin familiarity
Khan, Muhammad Asif, (2014)
- More ...
-
Yuksel, Ulku, (2019)
-
Anti‐consumption beyond boundaries: From niche topic to global phenomena
Lee, Michael S. W., (2020)
-
Kuanr, Abhisek, (2021)
- More ...