Creating consumer attachment to retail service firms through sense of place
E. Deanne Brocato; Julie Baker; Clay M. Voorhees
| Year of publication: |
2015
|
|---|---|
| Authors: | Brocato, E. Deanne ; Baker, Julie ; Voorhees, Clay M. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 43.2015, 2, p. 200-220
|
| Subject: | Place attachment | Retail services | Sense of place | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Dienstleistungssektor | Service industry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010504690