Creating exceptional guest experiences : the role of engagement and relationship building in hospitality
Year of publication: |
2025
|
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Authors: | Sofi, Maraj Rahman ; Bashir, Irfan ; Alshiha, Ahmed Abdulaziz ; Alnasser, Emad Mohammed ; Alkhozaim, Sultan Mohammed |
Published in: |
Journal of hospitality and tourism insights. - Bingley : Emerald, ISSN 2514-9806, ZDB-ID 2935216-2. - Vol. 8.2025, 3, p. 891-914
|
Subject: | CRM | Engagement | Guest satisfaction | Kashmir | Loyalty | Personalization | Prospecting | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Krankenhaus | Hospital | Gastgewerbe | Hospitality industry |
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