Creating memorable experiences of cultural hallmark event in Thailand
Year of publication: |
2023
|
---|---|
Authors: | Watchara Chiengkul ; Supawat Meeprom ; Getnet, Hailu |
Published in: |
Tourism and hospitality research : THR. - London : Sage Publications, ISSN 1742-9692, ZDB-ID 2094553-X. - Vol. 23.2023, 2, p. 141-154
|
Subject: | cultural hallmark event in Thailand | Distinctiveness | memorable experience | perceived crowding | place attachment theory | subjective well-being | Thailand | Event-Marketing | Event marketing | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour |
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