Creating organizational sustainability in social enterprises : the use of evidence-based positioning and market orientation
Nadia Shuayto; Paul A. Miklovich
| Year of publication: |
2014
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|---|---|
| Authors: | Shuayto, Nadia ; Miklovich, Paul A. |
| Published in: |
Review of business & finance studies : RBFS. - Hilo, Hawaii : IBFR, ISSN 2150-3338, ZDB-ID 2698451-9. - Vol. 5.2014, 2, p. 109-115
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| Subject: | Social Enterprise | Organizational Sustainability | Positioning | Market Orientation | Evidence-based Practices | Legitimacy | Competitiveness | Sozialwirtschaft | Social economy | Nonprofit-Organisation | Nonprofit organization | Marketingmanagement | Marketing management | Organisatorischer Wandel | Organizational change | Corporate Social Responsibility | Corporate social responsibility | Nachhaltigkeit | Sustainability | Theorie-Praxis-Verhältnis | Theory-practice divide |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010360994