Creativity chains and playing in the crossfire on the video-sharing site YouTube
Christèle Boulaire and Guillaume Hervet; Raoul Graf
| Year of publication: |
2010
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|---|---|
| Authors: | Boulaire, Christèle ; Hervet, Guillaume ; Graf, Raoul |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 25516620. - Vol. 4.2010, 2, p. 111-141
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009896823