CRM goes digital : digitale Kundenschnittstellen in Marketing, Vertrieb und Service exzellent gestalten und nutzen
Martin Stadelmann, Mario Pufahl, David D. Laux, Hrsg.
| Year of publication: |
[2020]
|
|---|---|
| Other Persons: | Stadelmann, Martin (ed.) ; Pufahl, Mario (ed.) ; Laux, David D. (ed.) |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Kundenmanagement |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | XVIII, 400 Seiten Illustrationen 24 cm x 16.8 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | German |
| ISBN: | 978-3-658-27015-5 ; 3-658-27015-2 ; 978-3-658-27016-2 |
| Other identifiers: | 10.1007/978-3-658-27016-2 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012061159