CRM vs. HR issues : an extensive literature review
Surekha Rana, Pooja Agrawal and Nutan Jha
| Year of publication: |
2013
|
|---|---|
| Authors: | Rana, Surekha ; Agrawal, Pooja ; Jha, Nutan |
| Published in: |
Global journal of business management : GJBM. - New Delhi : Global Vision Publ. House, ISSN 0973-8533, ZDB-ID 2413232-9. - Vol. 7.2013, 2, p. 35-44
|
| Subject: | CRM | Satisfaction | Competitive advantage | and Futuristic | Beziehungsmarketing | Relationship marketing | Wettbewerbsvorteil | Kundenzufriedenheit | Customer satisfaction | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010382281