Cross-culture integration and global new product development
Jianfeng Wang; David Solan; Bo Xu
| Year of publication: |
2014
|
|---|---|
| Authors: | Wang, Jianfeng ; Solan, David ; Xu, Bo |
| Published in: |
Review of business & finance studies : RBFS. - Hilo, Hawaii : IBFR, ISSN 2150-3338, ZDB-ID 2698451-9. - Vol. 5.2014, 1, p. 93-98
|
| Subject: | Culture | New Product Development | Produktentwicklung | New product development | Innovation | Globalisierung | Globalization | Innovationsmanagement | Innovation management | Interkulturelles Management | Cross-cultural management | Kulturelle Identität | Cultural identity | Nationalkultur | National culture |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010224679