Cross-selling in the US home video industry
Luís Cabral and Gabriel Natividad
| Year of publication: |
2016
|
|---|---|
| Authors: | Cabral, Luís M. B. ; Natividad, Gabriel |
| Published in: |
The Rand journal of economics. - Hoboken, NJ : Wiley, ISSN 0741-6261, ZDB-ID 798131-4. - Vol. 47.2016, 1, p. 29-47
|
| Subject: | Bespielte Medien | Pre-recorded media | Leistungsbündel | Bundling strategy | Absatz | Sales | Spillover-Effekt | Spillover effect | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011665264