Crowding e perfil do consumidor : influência na imagem varejista e intenção de compra do consumidor jovem
Jaiany Rocha Trindade, Renato Meira Vasconcelos Júnior, Temístocles Maciel Neto, Edvan Cruz Aguiar
| Alternative title: | Crowding and consumer profile : influence on the retailer image and intent to purchase the young consumer |
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| Year of publication: |
2020
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| Authors: | Trindade, Jaiany Rocha ; Vasconcelos Júnior, Renato Meira ; Neto, Maciel ; Aguiar, Edvan Cruz |
| Published in: |
Consumer behavior review : CBR. - Recife : Universidade Federal de Pernambuco, ISSN 2526-7884, ZDB-ID 2919711-9. - Vol. 4.2020, 3, p. 309-323
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| Subject: | Crowding | perceived similarity | young people | retail |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | Portuguese |
| Notes: | Zusammenfassung in englischer Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012285323