Crowdsourcing innovation challenges : how participants react when their ideas are rejected
Cyrielle Vellera, Elodie Jouny-Rivier, Aurélie Hemonnet-Goujot
| Year of publication: |
2023
|
|---|---|
| Authors: | Vellera, Cyrielle ; Jouny-Rivier, Elodie ; Hemonnet-Goujot, Aurélie |
| Published in: |
Creativity and innovation management. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1467-8691, ZDB-ID 2027722-2. - Vol. 32.2023, 1, p. 158-173
|
| Subject: | brand relationship | crowdsourcing challenges for innovation | crowdsourcing platforms | participants' rejection | Crowdsourcing | Innovationsmanagement | Innovation management | Innovation | Kundenintegration | Customer integration | Markenführung | Brand management |
| Description of contents: | Description [doi.org] |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/caim.12528 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014266430