Crowdsourcing : Wertschöpfung 2.0
Thomas Berger; Eva Lienbacher; Thomas Reutterer
| Year of publication: |
2011
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|---|---|
| Authors: | Berger, Thomas ; Lienbacher, Eva ; Reutterer, Thomas |
| Published in: |
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung. - Hamburg : New-Business-Verl, ISSN 1436-798X, ZDB-ID 14731976. - Vol. 57.2011, 3, p. 22-34
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | German |
| Source: |
Persistent link: https://www.econbiz.de/10009854298