CS/D : overview and future research directions
H. Keith Hunt
| Year of publication: |
1977
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|---|---|
| Authors: | Hunt, H. Keith |
| Published in: |
Conceptualization and measurement of consumer satisfaction and dissatisfaction : proceedings of conference conducted by Marketing Science Institute with support of National Science Foundation, April 11-13, 1976. - Cambridge, Mass. : Marketing Science Institute. - 1977, p. 455-488
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| Type of publication: | Article |
|---|---|
| Notes: | CS/D = Consumer satisfaction/dissatisfaction |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003049323