CSR motivation and customer extra-role behavior : moderation of ethical corporate identity
Year of publication: |
October 2016
|
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Authors: | Karaosmanoglu, Elif ; Altinigne, Nesenur ; Gamze, Didem |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 10, p. 4161-4167
|
Subject: | Ethical corporate identity | CSR motivation | Customer extra-role Behavior | CSR fit | Corporate Social Responsibility | Corporate social responsibility | Unternehmenskultur | Corporate culture | Unternehmensethik | Business ethics | Firmenimage | Corporate reputation | Arbeitsverhalten | Work behaviour | Konsumentenverhalten | Consumer behaviour | Motivation | Beziehungsmarketing | Relationship marketing | Verhalten in Organisationen | Organizational behaviour | Öffentlichkeitsarbeit | Public relations |
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