CSR of stock markets companies and customers purchase intentions : an empirical analysis in Spain
Year of publication: |
2024
|
---|---|
Authors: | Herrador-Alcaide, Teresa ; Topa, Gabriela ; Fernández-Muñoz, Juan José |
Published in: |
Journal of retailing and consumer services. - Amsterdam : Elsevier Science, ISSN 0969-6989, ZDB-ID 2020784-0. - Vol. 79.2024, Art.-No. 103870, p. 1-18
|
Subject: | Attributions | CSR | Customers' perceptions | Mediation | Positive affect | Purchase intentions | Stock markets | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour | Spanien | Spain | Aktienmarkt | Stock market | Beziehungsmarketing | Relationship marketing | Kaufentscheidung | Purchase decision | Börsenkurs | Share price |
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