Cultivating disaster donors using data analytics
Year of publication: |
March 2016
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Authors: | Ryzhov, Ilya O. ; Han, Bin ; Bradić, Jelena |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 62.2016, 3, p. 849-866
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Subject: | business analytics | nonprofit operations | donor cultivation | charitable donations | Fundraising | Nonprofit-Organisation | Nonprofit organization | Unternehmensanalyse | Business analysis | Wohltätigkeit | Charity | Entwicklungshilfe | Development aid | Gemeinnützige Organisation | Charitable organization | Katastrophe | Disaster | Data Analytics | Data analytics |
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