Cultural product management from environment to territorial context : configuration of the main relationships
Year of publication: |
2014
|
---|---|
Authors: | Ferri, Maria Antonella ; Dominici, Gandolfo ; Basile, Gianpaolo ; Aiello, Lucia |
Published in: |
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-5007-7. - 2014, p. 22-40
|
Subject: | Kulturgüter | Cultural heritage | Produktmanagement | Product management | Systemtheorie | Systems theory | Holismus | Holistic approach | Theorie | Theory |
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