Cultural Translation of Management Philosophy in Asian Companies : Its Emergence, Transmission, and Diffusion in the Global Era
edited by Izumi Mitsui
Chapter 1. What is Cultural Translation of Management Philosophy? -- Chapter 2. Honda Motor Co., Ltd.'s overseas expansion and the transmission of its management philosophy: The power to realize the "dream" -- Chapter 3. The Creation of a Corporate Philosophy in a Japanese E-Commerce Company: A Case Study of Rakuten -- Chapter 4. Changes to the Corporate Philosophy in Response to Corporate Globalization: A case study of globalization in Olympus -- Chapter 5. Transmission of Management Philosophy: Beyond the Differences in Customs and Norms in Foreign Cultures -- Chapter 6. The Philosophy of the Yakult Group and its Propagator, The Yakult Lady -- Chapter 7. A Sociological Approach to Management Philosophy of Chinese Family Businesses in a Tran-sition Period: The case of Ningbo Fotile Group -- Chapter 8. Practicing the Company Philosophy to Survive: The Competitive World of Samsung Group -- Chapter 9. Asian Financial Crisis and LG Electronics Paradigm Shift -- Index