Cultural values and consumers' expectations and perceptions of service encounter quality
Masoud Karami and Mohamad Mehdi Maleki (School of Management, University of Tehran, Tehran, Iran) and Alan J. Dubinsky (Dillard College of Business Administration, Midwestern State University, Wichita Falls, Texas, USA)
| Year of publication: |
2016
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|---|---|
| Authors: | Karami, Masoud ; Maleki, Mohamad Mehdi ; Dubinsky, Alan J. |
| Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 2364540-4. - Vol. 10.2016, 1, p. 2-26
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| Subject: | Iran | Perception | Cultural values | Healthcare | Expectation | Service encounter quality | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Soziale Werte | Social values | Wahrnehmung | Kundenzufriedenheit | Customer satisfaction | Kulturelle Identität | Cultural identity |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJPHM-09-2014-0051 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011563845