Curbing shopping cart abandonment in C2C markets : an uncertaintyreduction approach
Heng Tang, Xiaowan Lin
| Year of publication: |
2019
|
|---|---|
| Authors: | Tang, Heng ; Lin, Xiaowan |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 29.2019, 3, p. 533-552
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| Subject: | Shopping cart abandonment | Seller uncertainty | Product uncertainty | Uncertainty reduction theory | Risiko | Risk | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Entscheidung unter Unsicherheit | Decision under uncertainty | Vertriebsweg | Distribution channel |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12525-018-0313-6 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012125320