Current boomer behavior and attitudes : what the surveys show
Howard Willens
| Year of publication: |
2003
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|---|---|
| Authors: | Willens, Howard |
| Published in: |
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services. - Ithaca, NY : Paramount Market Publ., ISBN 0-9725290-2-0. - 2003, p. 39-54
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| Subject: | Ältere Menschen | Elderly people | Verhalten | Behaviour | Lebensstil | Lifestyle | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003671729