Customer and supplier involvement in design : the moderating role of incremental and radical innovation capability
Bulent Menguc, Seigyoung Auh and Peter Yannopoulos
| Year of publication: |
2014
|
|---|---|
| Authors: | Mengüç, Bülent ; Auh, Seigyoung ; Yannopoulos, Peter |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 31.2014, 2, p. 313-328
|
| Subject: | Produktgestaltung | Product design | Kundenintegration | Customer integration | Lieferantenmanagement | Supplier relationship management | Ressourcenorientierter Ansatz | Resource-based view | Hochtechnologie | High technology | Kanada | Canada |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010251237