Customer attributions of service failure and its impact on commitment in the airline industry : an emerging market perspective
Year of publication: |
2019
|
---|---|
Authors: | Matikiti, Rosemary ; Roberts-Lombard, Mornay ; Mpinganjira, Mercy |
Subject: | airline industry | controllability | customer commitment | emerging market | failure severity | knowledge of alternatives | locus of causality | recovery satisfaction | Service failure attributions | stability | Fluggesellschaft | Airline | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Beschwerdemanagement | Complaint management | Schwellenländer | Emerging economies | Luftverkehr | Air transport |
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