Customer behavior prediction for e-commerce sites using machine learning techniques : an investigation
G. Rajesh, S.P. Preethi, R. Shanmuga Priya, L. Rajesh, and X. Mercilin Raajini
| Year of publication: |
2022
|
|---|---|
| Authors: | Rajesh, G. ; Preethi, S. P. ; Priya, R. Shanmuga ; Rajesh, L. ; Raajini, X. Mercilin |
| Published in: |
Reinventing manufacturing and business processes through artificial intelligence. - Boca Raton : CRC Press, ISBN 978-0-367-70209-0. - 2022, p. 79-93
|
| Subject: | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Prognose | Forecast | Künstliche Intelligenz | Artificial intelligence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1201/9781003145011-5 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014382126