Customer Bill of Rights Under No-Fault Service Failure: Confinement and Compensation
Year of publication: |
2012
|
---|---|
Authors: | Chen, Rachel R. ; Gerstner, Eitan ; Yinghui (Catherine) Yang |
Published in: |
Marketing Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0732-2399. - Vol. 31.2012, 1, p. 157-171
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | service failure | customer bill of rights | advanced selling | targeted compensation |
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