Customer decision-making processes and motives for self-service technology usage in multi-channel hospitality environments
Year of publication: |
2013
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Authors: | Kelly, Petranka ; Lawlor, Jennifer ; Mulvey, Michael |
Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 7.2013, 2, p. 98-116
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Subject: | self-service technologies | SSTs | hospitality customer behaviour | customer management | multi-channel-services | services marketing | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Krankenhaus | Hospital | Beziehungsmarketing | Relationship marketing | Dienstleistungsmarketing | Services marketing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Gastgewerbe | Hospitality industry |
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