Customer defection due to service elimination and post-elimination customer behavior : an empirical investigation in telecommunications
Agnes Somosi, Alfred Stiassny, Krisztina Kolos, Luk Warlop
| Year of publication: |
2021
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| Authors: | Somosi, Agnes ; Stiassny, Alfred ; Kolos, Krisztina ; Warlop, Luk |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 38.2021, 4, p. 915-934
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| Subject: | Customer defection | Heckman sample selection | Service elimination | Switching cost | Telecommunication services | Telekommunikation | Telecommunications | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Wechselverhalten | Switching behaviour | Dienstleistungsqualität | Service quality | Telekommunikationssektor | Telecommunications industry |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2021.03.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013191810