Customer-driven product planning using conjoint analysis and QFD-ANP methodology
K. Venkata Subbaiah; K. G. Durga Prasad; K. Narayana Rao
| Year of publication: |
2011
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|---|---|
| Authors: | Subbaiah, K. Venkata ; Prasad, K. G. Durga ; Rao, K. Narayana |
| Published in: |
International journal of productivity and quality management : IJPQM. - [Olney, Bucks] : Inderscience Enterprises, ISSN 1746-6474, ZDB-ID 21933765. - Vol. 7.2011, 3, p. 374-394
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| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009870033