Customer effort in value cocreation activities : improving quality of life and behavioral intentions of health care customers
Year of publication: |
2015
|
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Authors: | Sweeney, Jillian C. ; Danaher, Tracey S. ; McColl-Kennedy, Janet R. |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 18.2015, 3, p. 318-335
|
Subject: | customer effort in value cocreation activities | customer effort | value cocreation | hierarchy | activities | resource integration,participation | quality of life | satisfaction | health care | Lebensqualität | Quality of life | Kundenzufriedenheit | Customer satisfaction | Gesundheitsversorgung | Health care | Dienstleistungsqualität | Service quality | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Zufriedenheit | Satisfaction | Kundenwert | Customer value |
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