Customer engagement with service providers : an empirical investigation of customer engagement dispositions
Year of publication: |
2022
|
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Authors: | Sim, Max ; Conduit, Jodie ; Plewa, Carolin ; Hentzen, Janin Karoli |
Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 56.2022, 7, p. 1926-1955
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Subject: | Characteristics | Customer engagement | Engagement dispositions | Service provider | Traits | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction |
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