Customer evaluations of after-sales service contact modes: An empirical analysis of national culture�s consequences
Year of publication: |
2001
|
---|---|
Authors: | Birgelen, M. van ; Ruyter, K. de ; Jong, de A. ; Wetzels, M. |
Institutions: | Eindhoven Centre for Innovation Studies (Ecis), Technische Universiteit Eindhoven |
Subject: | customer | service | culture | evaluation |
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