Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing
| Year of publication: |
1998
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|---|---|
| Authors: | Tax, Stephen S. ; Brown, Stephen W. ; Chandrashekaran, Murali |
| Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 62.1998, 2, p. 60-76
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