Customer knowledge sharing in cross-border mergers and acquisitions : the role of customer motivation and promise management
William Y. Degbey, Elina Pelto
| Year of publication: |
2021
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|---|---|
| Authors: | Degbey, William Y. ; Pelto, Elina |
| Published in: |
Journal of international management. - New York, NY : Elsevier, ISSN 1075-4253, ZDB-ID 1285468-2. - Vol. 27.2021, 4, p. 1-22
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| Subject: | Acquisitions | Cross border | Customer knowledge sharing | Customer motivation | Customers | Knowledge sharing | Mergers | Promise management | Wissenstransfer | Knowledge transfer | Übernahme | Takeover | Beziehungsmarketing | Relationship marketing | Wissensmanagement | Knowledge management | Fusion | Merger | Multinationales Unternehmen | Transnational corporation | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.intman.2021.100858 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013041102