Customer loyalty and approach of service providers : an empirical study of mobile airtime service industry in India
Devashish Das Gupta; Atul Sharma
| Year of publication: |
2009
|
|---|---|
| Authors: | Das Gupta, Devashish ; Sharma, Atul |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 30.2009, 4, p. 342-364
|
| Subject: | Telekommunikationssektor | Telecommunications industry | Mobiltelefon | Mobile phone | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Indien | India |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003900813