Customer participation, and green product innovation in SMEs : the mediating role of opportunity recognition and exploitation
Jiawen Chen, Linlin Liu
| Year of publication: |
2020
|
|---|---|
| Authors: | Chen, Jiawen ; Liu, Linlin |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 119.2020, p. 151-162
|
| Subject: | Customer participation | Customer pressure | Green product innovation | Opportunity exploitation | Opportunity recognition | KMU | SME | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Öko-Produkt | Sustainable product | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.05.033 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012416954