Customer perceived value in B-t-B service relationships: Investigating the importance of corporate reputation
Year of publication: |
2008
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Authors: | Hansen, Håvard ; Samuelsen, Bendik M. ; Silseth, Pål R. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 37.2008, 2, p. 206-218
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