Customer rage back-story : linking needs-based cognitive appraisal to service failure type
Year of publication: |
2013
|
---|---|
Authors: | Surachartkumtonkun, Jiraporn ; Patterson, Paul G. ; McColl-Kennedy, Janet R. |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 89.2013, 1, p. 72-87
|
Subject: | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Selbstevaluation | Self-assessment | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | Thailand | USA | United States |
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