Customer satisfaction and business performance
Year of publication: |
2002
|
---|---|
Authors: | Kristensen, Kai ; Martensen, Anne ; Grønholdt, Lars |
Published in: |
Business performance measurement : theory and practice. - Cambridge [u.a.] : Cambridge Univ. Press, ISBN 0-521-80342-X. - 2002, p. 279-294
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Unternehmenserfolg | Firm performance | Performance-Messung | Performance measurement |
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