Customer switching behavior in retailing
Inger Roos
| Year of publication: |
1996
|
|---|---|
| Authors: | Roos, Inger |
| Publisher: |
Helsingfors |
| Subject: | Einzelhandel | Kaufverhalten | Markenwechsel |
| Extent: | 21 S. : graph. Darst. |
|---|---|
| Series: | Meddelanden från Svenska Handelshögskolan. - Helsingfors, ISSN 0357-4598, ZDB-ID 864095-6. - Vol. 327 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 951-555-502-7 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004661811