Customers behaving badly : a state of the art review, research agenda and implications for practitioners
Year of publication: |
2010
|
---|---|
Authors: | Fisk, Raymond P. ; Grove, Stephen J. ; Harris, Lloyd C. ; Keeffe, Dominique A. ; Daunt, Kate L. |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 24.2010, 6, p. 417-429
|
Subject: | Konsumentenverhalten | Consumer behaviour |
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